Meet the Team

Mark Lambird
Managing Director

Mark Lambird joined the business in 1984, originally worked in Fleet and Leasing sales before becoming Retail Sales Director in 1991 and becoming the group MD in 1993.

During that time has worked with several manufacturers including Vauxhall, Suzuki, Mitsubishi, Peugeot and Nissan as Retail Operator or Sales Manager.

Mark founded EMC Forces cars (EMC Tax Free) in 1996. Mark has extensive experience dealing with the military, he served in 2 Para before joining the business in 1984 and was also Managing Director of NAAFI car sales in the UK for 3 years from 2007.

Matthew Piper
Sales Director
Jake Taylor
Specialist Sales Consultant

Personal & Direct Export / Tax-free / Military / Visiting Forces / Diplomatic sales

Jake has always had a real interest in cars, he started his automotive career at EMC at the age of 16, working through his college holidays etc in our valeting department.
Over the years he has then progressed through our retail sales and specialist sales departments, with a very impressive customer base, due to regular repeat business and referrals from his happy customers.

As Jake has worked with us since leaving college he has a great understanding of dealing with our military, export and Diplomatic customers, as well as the complex paperwork and processes involved with some specialist sales. Jake is very focused on offering the best all round deal and service for his customers, making sure all of our UK Armed Forces members and tax-free customers really benefit from the huge discounts they are entitled to.

Dean Matthews
Specialist Sales Consultant

Campervan Specialist

Dean has worked with Vauxhall sales since 1998 and has always prided himself on his product knowledge, professionalism, but most of all his customer care approach. With genuine enthusiasm for the job, and for delivering straight forward, no pressure, and above all honest advice and service, he remains committed to providing an enjoyable and trustworthy experience to all his customers on both New, Used and Motability vehicles.

With a real passion for meeting new people, communicating effectively, and delivering excellent service, Dean makes buying a car fun and stressfree!

Phil Mulvey
Specialist Sales Consultant
Gail Taylor
Customer Service Manager & Marketing

Gail has worked at EMC for over 22 years ensuring that our team provide the highest levels of customer service to retain loyal custom and encourage recommendations to attract new business for our Forces Cars, Vauxhall, Suzuki, used car and service departments. She also enjoys the challenges of marketing our fantastic offers and discounts via a multitude of media.

Gemma Edwards
IT Manager & Marketing

Gemma has work at EMC for over 12 years. She has built several of our websites over the years and manages all aspects of our IT and email marketing.

Lynsey Moore
BDC Adviser
Donna Meredith
BDC Adviser